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Microsoft Digital Transformation
“Every company is a software company. You have to start thinking and operating like a digital company.
– Satya Nadella CEO, Microsoft
More about Digital Transformation
What is Digital Transformation?
Digital transformation is about reimagining how you bring together people, data and processes to create value for your customers and maintain a competitive advantage in a digital-first world.
1 Engage your customers
Tailor individual customer experiences by harnessing data and drawing actionable insights. To stand out, organisations need to understand customers as individuals and find new ways of interacting with them.
2 Empower your employees
Help employees achieve more by creating a work environment that’s intelligent, flexible and secure. Create opportunities for people to collaborate from anywhere, on any device.
3 Optimise your operations
Accelerate the responsiveness of your business, improve service levels and reduce costs with intelligent processes. By coordinating people and assets more efficiently, you can respond to issues in real time – and even preemptively solve them.
4 Transform your products
Differentiate and capture emerging opportunities by using data as a strategic asset and shifting from hindsight to foresight. The opportunity to embed software and technology directly into products and services is evolving the manner in which organisations deliver value.